Sales of the confessional book, Beautiful Things, penned by President Joe Biden’s son, Hunter, crashed after just one week despite a relentless public relations push, positive media coverage, an early surge, and the author’s tour with a friendly press.
If the famous maxim ‘any press is good press’ applied to Hunter, his book should have been a tremendous success. Hunter talked about his book with prominent “news” outlets and late-night talk show hosts.
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